Sony Actually Has A Very Different Future In Mind For PlayStation 4: ""We're very bullish on digital," Koller told me last week. "One of the things we noticed through the progression of building the PlayStation 4 and now that we've announced it, is that immediacy is a big problem in this industry. Digital is really harmed by that. The difference between an eight hour download and a 15-minute drive to retail—retail is winning that every time. Physical gaming will proliferate as long as that continues. Solving that with PlayGo, which gives you a chunk of the [currently downloading] game you can start playing while the rest is buffered in the background, is a big win for the digital side of the business. I think digital will grow a lot more rapidly as a result of that particular point.""
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